Murphy Law
- Copywriting
- Graphic Design
- Mobile Web Development
- Web Development
- Website Design
About the Client
Project Scope
Patrick came to Matmon needing a brand vision to guide his marketing and advertising efforts. Without brand identity, the law firm was struggling to have name recognition with the community and was relying only on word of mouth to suffice. Murphy Law Firm would need a fully designed brand, including logo development, color strategy, website development, copywriting, and research. A complete overhaul of the firm’s external facade would be needed to give Patrick the foundation to build accountable brand recognition in the area.
Website
Patrick wanted a website showing his available services while making his law firm more approachable. This would be done through branded content written by the Matmon team in hand with Patrick Murphy’s ideas and goals.
Project Goals for the website included:
Bring in new clients and leads for business growth
Inform prospective clients of service offerings, and establish trust and credibility.
Provide an example of how other attorneys can integrate their business with SimpleWill for business growth and streamlining process intake.
Simplify information intake for the firm and prospective clients.
Branding
Innovative and Trusted needed to be at the center of the design process of creating the Murphy Law Firm Logo. The creative team worked through a process of ideas and structure for the design and landed on the logo used today. This Logo showcases three pillars, representing stability, strength, and security. The pillars also display a hidden M for Murphy. The shield represents protection; protect your assets, family, and future.